Follow up on the latest improvements and updates.


Big news! We're bringing something
to your subscription-first business - Configurable Bundles. Now, mixing and matching your products is as easy as pie, giving your customers the power to save big while getting exactly what they want ✅✅.
Key Benefits:
  • Unmatched Flexibility
    : Our bundle feature beats everything else on the market, hands down.
  • More Revenue, Happy Customers
    : Encourage bigger buys with the promise of bigger savings. It's a win-win.
  • Your Entire Catalog, Now Bundle-able
    : You can sell inventory items from previous boxes using the configurable Bundles.
Explore real examples:
Take Action:
Create your first configurable bundle now or visit our website to learn more.
Unsure and want to test it first? 🤔
In celebration of our new feature, merchants on all Subbly plans can now build and preview configurable bundles. However, the option to sell these bundles is exclusive to our Advanced plan subscribers. As a launch special, we're offering a 50% discount on the upgrade difference to the Advanced plan for three months. Interested? Reach out to our support team to take advantage of this offer.
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Hey Subblians, today we're rolling out a series of updates to enhance the product structure on Subbly.
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Fixed Bundles
We've moved away from the need to add multiple SKUs per product. Now, you can easily create bundles with one-time products, providing clarity for your customers. They'll be able to see exactly what they're purchasing, as the contents of the bundle will be visible in the cart and checkout views. If you previously used products with multiple SKUs, we've automatically converted them into fixed bundles for you.
Subscribe & Save
Fixed Bundles now include a straightforward Subscribe and Save feature for your storefronts. This allows you to offer bundles that contain both one-time purchase items and subscription options. Here's how to set it up:
  1. Create a fixed bundle.
  2. Select one-time products (either one or multiple).
  3. Determine the price for the one-time option and set up subscription plans.
Updated Cut-off Date Behavior
We've updated the cut-off date feature to allow for more precise planning. Now, you can set the cut-off date before the renewal date, giving you the ability to stop accepting orders for the current month in advance. This helps in better managing your stock levels.
Customers can join long-term subscriptions mid-cycle
For those looking to sell long-term subscriptions with specific shipment dates while allowing new customers to join mid-cycle, Soft Anchored Products are now available.
For example, previously if you had a 6-month plan and wanted to charge customers on the 10th, with a cut-off on the 15th, your customers could join only in the beginning of the 6-months period. If they were late for the first cut-off date, they skipped the whole period. This new type of plans allows new customers to join every month before the 15th during that 6-month period. If they come after the 15th, the shipment is set for the next month.
Multiple copies of subscription in one cart
And the cherry on top: customers can now multiply the number of subscriptions in their cart.
Create your first bundle and stay tuned! More updates are coming.
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Hey, we have an exciting improvement that will make your lives easier and enhance customers' experience even more!
We have now made the login process even smoother for the customer area. We have defaulted it to begin with a One-time password sent directly to the customer's email. Of course, the option to login with a password is still available for those who prefer it.
Integrated customer journey – is one of the levers subscription-first businesses are built on. Read more about subscription-first principles here.
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Do you want to have some fun with Subbly before getting real subscribers? Now you can unleash your imagination by adding a test gateway and making purchases, exploring subscriptions, orders, and invoices from both the customer's and admin's perspectives. Use the test card -
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- to experience the thrill of transactions without any real money involved.
Keep an eye out for the
tag next to the entities created with the test gateway. They are just for play, so please don't ship them!
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We're excited to roll out the "Active Subscriber" Coupon Rule on Subbly. This feature enables you to offer exclusive discounts and promotions to active subscribers, seamlessly integrating a Members Only price business model. It's an effective way to reward loyalty, personalize your service, and encourage long-term engagement, strengthening your community of subscribers and boosting retention and growth.
To utilize the new model simply create a coupon with the new rule and apply that coupon in the buy link for members.
You've probably already used ChatGPT... now you can harness the power of generative AI in your Subbly account too!
Our built-in AI Author bot creates and sends hyper-personalized emails on your behalf, using information about each individual customer such as their address, purchase history, survey answers, and more.
Check out the picture above for an example of what happened when we asked it to write emails for churned customers with a personalized comment about where they live.
Based on that prompt, the AI Author wrote an email that:
🟢 Incorporated the customers’ locations for a uniquely personalized touch
🟠 Referred to data from the customers’ previous subscription plans and product preferences
🟣 Offered compelling incentives to entice customers to restart their subscriptions
The AI Author bot is available as the ‘Send AI email’ action for majority of automation triggers. It comes as a part of the same AI power-up that contains Churn AI,
Try it out today and elevate your customer communications effortlessly, at scale!
dog toy
Our team learned about the “Reply Yes” tactic BusterBox were using to generate 10s of thousands of upsell revenue. So we decided to automate the entire workflow, saving them 100s of hours per year. Then we made it available for everyone!
Send exclusive offers to customers and all they need to do is reply “Yes” (or whatever you choose), Subbly applies the offer automatically.
Check out the "How to" video on the Subbly Facebook community.
If you have any other processes or growth tactics that you believe can be automated, please schedule a 15-minute feedback session to discuss them.
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We're thrilled to present a new process that comprises three key steps:
Lead Acquisition:
You can create a customized form to entice customers to share their email address along with the discount. You can do this through Subbly's website builder or our recently launched Email Form Builder.
Accessing Your Leads Page
: A dedicated page has now been incorporated into the Customers section of the admin panel, allowing you to monitor the status of your acquired leads.
Set up automated processes to dispatch offers and convert these leads into customers.
Feel free to explore the Leads Page via this link. or watch a tutorial on how to build the form that auto-applies a coupon code after its submission with Subbly website builder.
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A new way to engage your subscribers – the Content Feed feature.
Now you can create digital content pieces and post them in the customer area in the separate section called Content Feed. You can use it to share more details about your subscriptions, create a FAQ section, share the updates, or use it solely for running digital subscriptions.
You also can manage what posts are seen by subscribers of what products and add the tags so customers can filter the content.
Have any feedback? Schedule a 15-minute feedback session here.
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One of our most anticipated features is live — from now, you can configure all the transactional and marketing emails to be sent from your email address.
In order to do that, you’ll need to
  1. Create an account with either SendGrid or Postmark,
  2. Configure it with your email address by adding a record to the DNS settings,
  3. Paste in your API key, and enable the corresponding app in Subbly admin.
Once configured, Subbly will send the emails from your account using your email address. The apps are available on the Advanced plan, as a part of the whitelabeling suite.
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